AVON First Impression - Research

I conducted initial research on the impact of AVON's home page. Looking at all the competitors we suggested improvements based on strong visuals. I suggested to engage the customers with stunning visual content which would enhance the emotional impact and elevate the AVON's branding to better reflect the quality of their products.

Presentation
Existing home page

Existing home page

Proposed new home page

Proposed responsive home page - introducing fashion, strong visuals, and unified colour pallet to elevate the brand image

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